Monday, November 26, 2012

How to Make an Audiobook into an eBook

Have you ever thought about how to make an Audiobook into an eBook? This may seem a bit backwards to you. You may be thinking that first you create the script and then record it. In this article, I'm going to discuss how you could create a new product by reversing the steps.

It's true. Most people would write their eBook first, and then record it. In other words, they would make their eBook before they'd create their audiobook.

But, some people don't need to write out an entire eBook or script in order to make a recording. They simply jot down a few notes and maybe the main points for what they want to cover, push record, and then start talking. For them a three hour product would take about three hours to produce.

But suppose that they now want to create a new product that consists of text only.Creating a transcript can be quite time-consuming, even for someone who does it on a regular basis, and unless you enjoy doing that sort of thing, can be rather boring.

Why would anyone want to create a document (a lower value product) from a recording (a higher value product)? Answer? Because that new product could be used to entice prospects to sign up in order to get it for free.

In other words, a written product, such as an eBook, could be a cheap or even free means for a prospect to obtain valuable information all for the price of an email. And there wouldn't have to be anything special about the transcript. It would simply be a printed version of the audio recording they just made.

What is the simplest way to create an eBook from an audio recording. Answer? Subcontract someone to transcribe the recording. There are numerous people who will do this for you, and you can find them on Craigslist, Elance, or anyone of a number of other directories where people offer their services. Of course, prices vary, and a recommendation is preferable to a shot in the dark.

You'll need to allow some lead time for this, anything from a few days to a week or so. The best transcribers usually have a backlog to clear up.

Another way is to use voice recognition software. Dragon Naturally Speaking is probably the industry standard. A good place to look for something that's less expensive is on SourceForge or CNET. Both of these sites will tell you how many people have downloaded the software.

How to Make an eBook Into an AudioBook   Working With Top iPhone Developers for Best Solutions   How Gamification Can Turn Businesses Into Winners   Easy Ways to Find Content For Your Audio Products   

Super Charge Your Sales And Retention By Using Loyalty Bonuses

When you sell digital products online, which is that someone pays money over the internet for a report, training, or set of videos, there's the weakness that if someone wants their money back you basically have to refund their money 100% guaranteed, no questions asked. Even if you personally happen to have a different refund policy, if someone really wants their money back they will take it.

Instead of trying to fight refunds, let's make the products you provide much more appealing so that people will buy from you more and refund from you less using loyalty bonuses.

These loyalty bonuses are great because it gets people to keep consuming content after your refund period, makes for a nice surprise with your customers and it helps you to keep in contact with them when you want to present future offers.

The industry standard for digital products on the internet is 30 days or 60 days, one month or two months after someone has purchased from you, they can get their money back for any reason at all, even if they consumed your entire product and just decided they weren't going to implement your system, they can get a refund.

What you can do is sell someone a particular product, then drip out what are called Loyalty Bonuses. Maybe on Day 15 you give them an extra bonus report, maybe on Day 30, 60 or 90 you present a group coaching call, a recording training call, or even some kind of one on one telephone coaching over Skype. Just the fact that you put something out there a few days or weeks after the refund period was over shows you were willing to go that extra mile to help them get results, and makes it much less likely someone will refund while they are still within that period.

Another thing that's great is that you don't have to necessarily announce these bonuses, even before they buy from you. What if someone bought a five part training course from you on real estate and as soon as they came to that download page and went to download their product, you announced an additional video that is going to come out one month from today, to make sure that they are still on track and still making progress. It makes for a nice surprise. And what if when they received that extra video one month from today, you announce that they will be getting another video one month from that point on. It's always great when we've paid for something, weeks or months ago, and an additional bonus pops up.

Above all the reason why you want to drip out your content, even if someone only pays you one time is to keep in contact with these customers. If someone is used to hearing from you, from email once a week and from webinars or other presentations once a month, you are always in their mind, and when it comes time to launch your next big course you don't have to build up that goodwill, that reputation, that rapport once again - you're already talking to them.

How to Make an eBook Into an AudioBook   Working With Top iPhone Developers for Best Solutions   How Gamification Can Turn Businesses Into Winners   Easy Ways to Find Content For Your Audio Products   5 Simple Steps To Creating A Digital Information Product Using A Resource Report   

The Secret To Your Online Success

The secret to your online success may not be what you have been told to believe, but it is about time you knew the truth about what you really have to do if you stand a chance of making big money online. In my experience this is the only way you can get in with the big boys and be able to compete on a level playing field.

Strangely, most of the people in the know, and some people call them guru`s although I can think of a few better ways to describe them, will tell you that the easy way to make money online is to be an affiliate marketer. If you are an affiliate marketer you do not need to create a website or a blog, everything is already set up for you so that all you need to do is promote your affiliate link and sell someone elses product. Sounds so simple doesn`t it?

The truth is altogether more unpalatable unfortunately, and here is the crux of the matter. You see, to be successful as an affiliate marketer you have to drive lots and lots of visitors, or traffic if you like, to your link. And this my dear friend is where the problem lies as the hardest thing to do is to get a mass of traffic to an affiliate link when many other people are trying to do the same with their affiliate site.

So thinking about this logically, who is the winner in all this? It sure is not you because although you may be making a few affiliate commissions you are having to work day and night to drive traffic to someone elses site. I think you may have guessed now that the one person who makes a lot of money from these relationships is the owner of the affiliate product.

The owner of the affiliate product may have more than a hundred people just like you driving traffic to his affiliate sites for him all day long, and although he may be paying you up to 70% commission on each sale of the product, he holds all the cards.

The affiliates are putting all the work in, all the owner of the affiliate product is doing is cashing in and collecting all the payments without lifting a finger. The only work he has to do is to create a product, and believe me this is not as difficult as you may think. Once the product is created his work is done. All he needs to do is sign up to one or more of the affiliate directory sites such as ClickBank or Commission Junction and these sites set up everything for you automatically! Nice work if you can get it.

Product creation is not difficult as I mentioned. You can either do it yourself, and there are many videos on YouTube that will show you how to create ebooks, audio files or online videos, or you can pay someone to do it for you. There are many online services that have contractors willing to do the work for you for a reasonable sum.

This is the real secret to your online success, create your own product and get everyone working for you.

How to Make an eBook Into an AudioBook   Working With Top iPhone Developers for Best Solutions   How Gamification Can Turn Businesses Into Winners   Easy Ways to Find Content For Your Audio Products   

How to Create the "Sweetest" ECover

One of my first jobs as a teenager was as a hostess at a local breakfast restaurant. Now this restaurant was unlike any other restaurant around at that time. One of the many things that set this restaurant apart from others was the incredible smoothie/coffee bar situated right in the middle of the restaurant.

Now if you are a coffee or smoothie fan, you know those drinks are not cheap. People paid upwards of $5 for a drink - and this was many years ago. But besides the fact that this was one of the only drink bars around, do you know why those drinks were so popular and sold like mad?

They were visually appealing. The added touches of fresh pineapple on a tropical smoothie or real whipped cream and freshly shaved chocolate on a mocha latte. These are the little details that made a huge difference.

Think about the impact of having a beautiful drink sitting at the first table when customers walked in. Presentation. It's all about the presentation.

How many times do you look around in a new restaurant to see what everyone else's dish looks like? It may taste horrible, but regardless we are visual beings - we see things first.

The same principle is true for anything you do online. Maybe even more so. An image is all you have to make a compelling first impression.

While graphics is one of the last things people think about when creating a product or even a free offer, it is certainly not least important. In fact, graphics are absolutely critical to a successful compelling free offer.

If you've followed my compelling message outline, then you, no doubt, have a compelling free offer, however, no one knows that but you and I.

A stunning cover is what conveys how awesome it is to your audience.

To get your graphic cover completed, you have a few options...

1) Make it yourself. There is a website called myecovermaker which you can use to make your own graphic. It is a very user friendly site and you can figure out what to do pretty quickly.

2) Outsource it. If you don't want to make your own, then there are several options for outsourcing - fiverr.com, the Warrior forum, even elance.com. Look at past work and ratings before choosing someone.

3) Insource it. I have just recently started to go with this option. Basically you have someone who does graphics make covers for you on a contract basis. You may have family or friends who do graphics and would love to have the experience of working on an ecover for you.

Regardless of what option you are using to get your cover completed, a unique, attractive, compelling cover makes the difference between someone wanting what you are offering and not.

Remember we are visual beings - we are drawn to images, particularly attractive ones.

It is worth every penny to outsource or insource this task if you have never done an ecover before. Practice with something else, but look to a professional when it comes to something like your compelling free offer.

Some tips for designing your ecover:

· Choose colors that match or compliment your blog. You will be putting an opt-in form on your blog, so complimentary colors are a big plus.

· Put your name on the cover. This is good for branding and it looks professional.

· Be careful with lots of words. If you have a long title and you want to add a subtitle that is long also, then you run the risk of scaring people off. I've used some long titles, but I've had better success with a title 5 words or less.

· If you can, get the cover in flat and 3D images. Use the flat cover as the title page in your compelling free offer. And the 3D cover for your blog opt-in and/or squeeze page.

Unfortunately, there is not a one size fits all description for a compelling ecover. Because every offer is unique and every person's likes and dislikes are unique, every cover will be different.

The best ecovers are the ones that reflect the author and the content accurately and create intrigue so as to compel the reader to download it.

How to Make an eBook Into an AudioBook   Working With Top iPhone Developers for Best Solutions   How Gamification Can Turn Businesses Into Winners   Easy Ways to Find Content For Your Audio Products   5 Simple Steps To Creating A Digital Information Product Using A Resource Report   

Mobile App Development Solutions Giving a Boost to Your Business Growth

Earlier, the main development revolves around applications for the web and desktops. As the mobile revolution started, the entire focus of developers has shifted to mobile devices. The necessity to stay connected even when you are away has been resolved by mobile applications. Providing a lot of convenience to the mobile users, apps have developed a distinguished place in our daily life.

With mobile applications, it has become so convenient to check the status of hotel reservation, train schedule, movie tickets, and airplane schedules and so on. These were some of the unique ideas adopted by business entrepreneurs that took help from the best application developers to minimize the human efforts.

The mobile app development companies have not limited their creativity to one area but have extended their expertise to different types of requirements. The application development companies help in developing business applications, game applications and other entertainment applications. Such applications are helping businesses to develop a stable and recognizable position in the market so as to easily attract large number of people.

The mobile applications can be compatible with different types of operating systems and can also be focused to a particular section. The applications developers also add feature of compatibility that enables an application to be compatible with more than one platform.

Moreover, with great number of apps soaring in the apps market, it's the right time for businesses to become an effective player by developing application development solutions. The applications are not necessarily be always associated with the type of business but can reflect the business ideas through other entertainment applications.

All these can be discussed and planned out by the mobile application developers. So, it is a necessity to choose the right application development firm that doesn't only understand your specific business needs but also fulfill your wish list within your budget and time specifications.

There is a large audience waiting for new applications to be released by businesses that can make their work automated and more convenient. Many businesses are hiring top application developers who are capable to work around your idea to develop a unique and engaging mobile application.

If you have the right idea and have been executed by the group of talented mobile app developers, you have a higher percentage to become successful in the competitive business landscape. So, it is of course a wonderful idea to involve your business in mobile application development services. You never know a simple application can help your business to achieve its goals easily.

How to Make an eBook Into an AudioBook   Working With Top iPhone Developers for Best Solutions   How Gamification Can Turn Businesses Into Winners   Easy Ways to Find Content For Your Audio Products   5 Simple Steps To Creating A Digital Information Product Using A Resource Report   

Product Creation Made Simple

Product creation isn't difficult. I know that it seems like a daunting task, but as the saying goes, "It's easy when you know how." The challenge for many people seems to be what form to put it in, and I would agree that that may be the hardest part. But, even that is easier than it seems. Here's a simple way to create your own information products.

Imagine for a moment that you want to help a prospect solve a particular problem. Let's say that the person wants to know how change the oil on his or her car. What would be the most effective way for that person to learn how to do it? A PDF? An audio recording? How about a video clip?

I know which one I'd go for. But, my choice may be different from the one you choose. It really depends on the skills that you already have. If you're mechanically inclined, then simply reading about what to do may be enough. If you can easily imagine what it looks like from a description given by someone else, then an audio recording probably will be enough.

But, if you're like me, and don't know a dipstick from a dwell meter, then a picture is worth a thousand words, and a video may be a life saver.

So before you even get started, you have to decide who it's for. You won't be able to create a product that's for everyone because if you tried to do so, then it will be of no use to anyone.

The next thing you need to do is to determine what you want someone who buys your product to be able to do as a result. Ordinarily, the primary purpose of your product would be to solve a problem that the buyer has. That means that the reason for creating the product would be to help someone to overcome a challenge that he or she had found insurmountable.

The third thing to do is to design your product. This is another word that scares people. It simply means that you create a sort of framework onto which you can hang your ideas. Doing this in advance will make creating your product much easier, even though it may feel like an unnecessary struggle or additional step.

If you do these three things first, then the product will practically create itself.

How to Make an eBook Into an AudioBook   Working With Top iPhone Developers for Best Solutions   How Gamification Can Turn Businesses Into Winners   Easy Ways to Find Content For Your Audio Products   5 Simple Steps To Creating A Digital Information Product Using A Resource Report   

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